LA ROSADA
2019
ROLE: BRAND DESIGNER
La Rosada is a personal branding project centered on the creation of a modern, chic café and cocktail bar inspired by Spanish roots. The concept revolves around the color pink, symbolizing feminine warmth and an inviting, exotic atmosphere. Designed to attract young adults for social hours and brunch experiences, the project includes a full brand identity system with mockups, merchandise, business cards, advertising assets, and more.
La vie en Rose (French for "Life in Pink") :
"Life in happy hues", "Life seen through rose-colored glasses"
The design approach seamlessly blends modern and classic elements, creating a space that harmonizes comfort and style.
With a sophisticated pink color palette, trending architectural elements, and an emphasis on handcrafted drinks, we invite you to indulge in a visually stunning ambiance that stimulates the senses.
PROJECT SCOPE